Awareness Campaign for Dell APEX PCaaS
One of the things that stood out to our team when reviewing the benefits of Dell APEX PC-as-a-Service was that everything works smoothly for the end user. From getting a new PC to support to security, the workforce can do what they do best: focus on work. Combine this idea with music, and you have an awareness campaign video where your workforce never misses a beat. For flexibility, we set up office and home scenes at our agency offices and worked with the team at Nash Pictures to plan and shoot the video.
Task
Create a cohesive awareness campaign of assets that generate excitement around the benefits of PC-as-a-Service and the fact that it is now part of Dell APEX.










