Business Development Representative
As a Boston-based digital design agency with over 35 years of experience, our sales process has evolved, yet one thing remains constant: our clients’ trust. They value our passion, dedication and expertise in crafting videos, presentations and creative assets that communicate their message effectively.
We’re seeking an ambitious Business Development Representative with strong outbound social marketing skills to help expand our client base.
This role blends B2B sales acumen with social media strategy expertise to drive engagement, attract prospects, and convert leads into long-term clients. You’ll collaborate with our sales, creative, and project management teams to generate new business.
- Lead Generation & Outreach: Identify and engage new business prospects through LinkedIn, email, and social channels to set up sales meetings. Develop outbound campaigns and research decision-makers within target companies.
- Social Media & Content Marketing: Create and implement social media campaigns to generate leads, build brand visibility, and share engaging content that highlights our expertise and case studies.
- Sales Pipeline Management: Qualify leads, manage CRM records, and maintain structured follow-up and conversion processes.
- Collaboration with Creative & Sales Team: Partner with sales to refine strategies based on data, and provide feedback to the creative team to enhance client services.
- Metrics & Reporting: Track engagement, outreach success, and pipeline growth, and adjust strategies as needed.
- A successful, results-driven self-starter with 1-3 years in business development, sales or related roles, ideally in creative services.
- Proven experience in outbound social marketing, particularly on LinkedIn, Twitter, and other B2B platforms. Strong CRM proficiency (Salesforce, HubSpot)
- Analytical skills to interpret metrics and refine strategies.
- Ability to work independently in a fast-paced, target-driven environment, with a “can-do” attitude.
- Familiarity with creative services, presentations, videos, or marketing.
- Background in social media analytics, audience insights, or content marketing.
- Experience in working with cross-functional teams to align sales and marketing efforts.