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LogMeIn Rescue Live Lens

LogMeIn wanted to create a video to promote the simplicity and power of their Rescue Live Lens solution. The CGI team created an approach that shows the power of an agent being able to virtually sit shoulder to shoulder with a customer.

Task

Create a video to promote the ease of use, simplicity, and power of the Rescue Live Lens solution. Show how video can help put the agent in the room with the customer.

  • Strategy

    Visual concept

  • Design

    Motion design

  • Client

    LogMeIn

Project overview

Simplicity and ease of use were essential

By sharing a common view, it allowed the visuals to stay somewhat simple. This simplicity was also key to expressing ease of use. Since the end users all have different levels of comfort with technology, it was important to get across how simple it is to use the Live Lens solution.

Along with the 1-minute video, we also created three 20-second clips to be shared socially.

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